Your audience is already there, but brands have to use social media to push new content. Brands are still trying to figure out how to use Snapchat correctly, but with Facebook Live, you can produce unique content the second you start a stream. The biggest problem is coming up with content your audience actually wants to watch.
In just seven simple steps, this tutorial will teach you how to do everything from setting up your account to placing your first ad. Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite.
How to set up Facebook Business Manager Step 1. Enter your business name in the pop-up box, then click Continue. Enter your name and the business email address you want to use to manage your Facebook Business Manager account, then click Finish.
Add your Facebook business page s In this step, you have a couple of different choices. You can add an existing Facebook business page or create a new one. That last distinction is important. But be sure to keep this difference in mind.
To add your Facebook page to Facebook Business Manager: Start typing the name of your Facebook business page in the text box. Your business page name should autocomplete below, so you can just click on it. Then click Add Page. If you have more than one Facebook page associated with your business, add the remaining pages by following the same steps.
To access a client account, click Request Access instead. Enter your account details, then click Create Ad Account. Each business can create one ad account right from the start.
Once you are actively spending money in your first ad account, you can add up to four more—but you cannot host more than five ad accounts within one Business Manager.
Add people to help you manage your Facebook assets Keeping on top of your Facebook marketing can be a big job, and you may not want to do it alone. Facebook Business Manager allows you to add team members so you can have a whole group of people working on your Facebook business page and ad campaigns.
Click the People and Assets tab, then choose People in the left-hand column.
This will bring up a list of all the people who have access to your Facebook Business Manager. Click Add to start adding team members. In the pop-up box, enter the business email addresses of team members you want to add.
This might include employees, freelance contractors, or business partners, but in this step you are specifically adding individuals, rather than an agency or another business you can do that in the next step.
You can decide whether to give these individuals limited account access choose Employee privileges or full access choose Admin privileges. You can get more specific in the next stage. Make sure to add people using their work email addresses. Choose which pages you want each of your team members to work on.
You can choose to assign each person as a Page admin, Page moderator, Page analyst, Page editor, or Page advertiser. Can manage all aspects of the page, including assigning new Page roles to others.
Can create ads and branded content; send, respond to, and delete messages and comments; and view insights. Can manage branded content settings and view insights. Can do everything a Page moderator can do plus publish as the page.
Can do everything a Page analyst can do plus create ads. The various roles also have different degrees of control over the Instagram account linked to your Facebook page. Get the free guide right now! As with pages, you have several choices based on the responsibilities and levels of access you want to assign to each member of your team: Can manage all aspects of campaigns, including editing billing details and assigning roles to others.Facebook for business.
Through what other media channel can your business reach over 1 billion people, target exactly the demographic you wish and have direct communication with your customers? Another limitation to a Facebook business page is a lack of brand control. Yes, you can put your background photo on it, and yes, you can have your logo as the profile picture.
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Make sure your Facebook Business Page is ready by always keeping it complete and up-to-date. Mobile Facebook users can search by business name, category, or based on their location.
Mobile Facebook users can search by business name, category, or based on their location. Nov 05, · Manage your Facebook Page, right from your phone. With the Pages Manager app you can stay informed and respond to customers immediately.
Mobile posting: post updates and manage your Page without using a computer.4/5(M).